PRIVACY POLICY

Last Updated: October 24, 2026

ATHENAMART operates this store and website, including all related information, content, features, tools, products, and services, in order to provide you, the customer, with a convenient shopping experience (the “Services”).

Our store is powered by Shopify, which enables us to provide the Services to you.

This Privacy Policy describes how we collect, use, disclose, and protect your personal information when you visit, use, or make a purchase or other transaction through our Services, or otherwise communicate with us.

If there is a conflict between our Terms of Service and this Privacy Policy, this Privacy Policy will apply with respect to the collection, processing, and disclosure of personal information.

Please read this Privacy Policy carefully. By using or accessing any of our Services, you acknowledge that you have read and understood this Privacy Policy and the practices described in it.

PERSONAL INFORMATION WE COLLECT OR PROCESS

When we use the term “personal information,” we mean information that identifies you or can reasonably be linked to you.

Depending on how you interact with our Services, we may collect or process the following types of personal information:

Contact Information

This may include your name, billing address, shipping address, email address, phone number, and other contact details.

Payment and Financial Information

This may include payment-related information, transaction details, payment confirmation, and other information required to process your payment.

Payment information may be processed by third-party payment service providers. We generally do not directly store your complete payment card details on our systems.

Account Information

If you create an account, we may collect information such as your username, password, preferences, and account settings.

Order and Transaction Information

This may include the products you view, add to your cart, add to your wishlist, purchase, return, exchange, or cancel, as well as order details and transaction history.

Communications

If you contact us for customer support or other inquiries, we may collect the information you provide in those communications.

Device Information

We may automatically collect information about the device you use to access our website, including your browser type, IP address, network connection, device identifiers, and operating system.

Usage Information

We may collect information about how and when you interact with or navigate through our Services, including pages viewed, products viewed, and interactions with our website.

SOURCES OF PERSONAL INFORMATION

We may collect personal information from the following sources:

• Directly from you, when you create an account, browse our website, place an order, communicate with us, subscribe to communications, or otherwise use our Services.

• Automatically through our website, using cookies and similar technologies.

• From service providers and business partners, such as payment processors, delivery partners, technology providers, analytics providers, and other service providers who assist us in operating our business.

• From other lawful sources, where permitted by applicable law.

HOW WE USE YOUR PERSONAL INFORMATION

Depending on how you interact with us, we may use your personal information for the following purposes:

Providing and Improving Our Services

We may use your information to:

• Process and fulfill orders.

• Process payments.

• Arrange shipping and delivery.

• Provide order confirmations and updates.

• Manage customer accounts.

• Process returns, refunds, and exchanges.

• Provide customer support.

• Improve our products, website, and Services.

• Personalize your shopping experience.

Marketing and Advertising

Where permitted by applicable law and subject to your choices, we may use your information to:

• Send promotional emails, offers, and updates.

• Inform you about new products and special offers.

• Provide personalized advertising or marketing.

• Measure the effectiveness of marketing campaigns.

You may unsubscribe from promotional emails at any time by using the unsubscribe option provided in the communication.

Security and Fraud Prevention

We may use personal information to:

• Protect our website and Services.

• Authenticate accounts.

• Detect, investigate, and prevent fraudulent, unauthorized, or malicious activity.

• Protect the security and integrity of our systems.

Communication

We may use your information to:

• Respond to customer inquiries.

• Provide customer support.

• Send order-related communications.

• Contact you regarding your account or transactions.

Legal and Compliance Purposes

We may use or disclose information where necessary to:

• Comply with applicable laws and regulations.

• Respond to lawful requests or legal processes.

• Enforce our Terms of Service and other policies.

• Protect our rights, property, and customers.

• Prevent or investigate fraud or other unlawful activity.

HOW WE DISCLOSE PERSONAL INFORMATION

We may disclose personal information to third parties where reasonably necessary to operate our business and provide our Services.

These third parties may include:

• Shopify and technology service providers.

• Payment processors and payment gateways.

• Shipping, logistics, and delivery partners.

• Website hosting and technical service providers.

• Customer support providers.

• Analytics and advertising service providers.

• Marketing and business partners, where permitted by applicable law.

• Government authorities or legal authorities where disclosure is required or permitted by law.

We do not intend to sell your personal information as a standalone product.

SHOPIFY

Our online store is hosted on Shopify.

Shopify provides the e-commerce platform that enables us to offer our products and Services to you. Shopify may collect and process information relating to your use of our store in accordance with its own privacy practices.

For more information about how Shopify handles personal information, please review Shopify’s applicable privacy policy.

COOKIES AND SIMILAR TECHNOLOGIES

Our website may use cookies and similar technologies to help operate the website, remember preferences, understand website usage, improve our Services, and provide relevant advertising where applicable.

You may be able to control or disable cookies through your browser settings. However, disabling certain cookies may affect the functionality of our website.

CHILDREN'S DATA

Our Services are not intended for children who are not legally permitted to use online shopping services without appropriate consent.

We do not knowingly collect personal information from children in violation of applicable law.

If you believe that a child has provided personal information to us without appropriate authorization, please contact us so that we can take appropriate action.

SECURITY OF YOUR INFORMATION

We take reasonable measures designed to protect personal information against unauthorized access, loss, misuse, alteration, or disclosure.

However, no method of transmission over the Internet or electronic storage system is completely secure. Therefore, we cannot guarantee absolute security of your personal information.

RETENTION OF YOUR INFORMATION

We retain personal information for as long as reasonably necessary to:

• Provide our Services.

• Complete transactions.

• Maintain business and transaction records.

• Comply with legal and regulatory obligations.

• Resolve disputes.

• Enforce our agreements and policies.

• Prevent fraud and maintain security.

The retention period may vary depending on the type of information and the purpose for which it was collected.

YOUR RIGHTS AND CHOICES

Depending on applicable law and your location, you may have certain rights relating to your personal information, which may include the right to:

• Request access to personal information we hold about you.

• Request correction of inaccurate information.

• Request deletion of personal information, where legally applicable.

• Request information about how your personal information is processed.

• Withdraw consent where processing is based on consent.

• Opt out of certain marketing communications.

You can unsubscribe from promotional emails at any time by clicking the “Unsubscribe” option included in those emails.

To exercise applicable privacy rights or ask questions about your personal information, please contact us using the details below.

THIRD-PARTY WEBSITES

Our website may contain links to third-party websites, applications, or services.

These third-party websites operate independently from ATHENAMART and may have their own privacy policies.

We are not responsible for the privacy practices, content, or security of third-party websites. We recommend reviewing their privacy policies before providing personal information.

CHANGES TO THIS PRIVACY POLICY

We may update this Privacy Policy from time to time to reflect changes in our business practices, Services, technology, legal requirements, or regulatory obligations.

When we make changes, we will update the “Last Updated” date at the top of this Privacy Policy.

We encourage you to review this Privacy Policy periodically to stay informed about how we handle personal information.

CONTACT US

If you have any questions about this Privacy Policy, our privacy practices, or wish to exercise any applicable privacy rights, please contact us:

ATHENAMART

Email: athenamartofficial@gmail.com

Address: Mumbai, Maharashtra, India